FACEBOOK SEO: FACEBOOK PAGE OPTIMIZATION
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Did you know?
- Facebook now has over 650 million active users
- If Facebook were a country, it would be the third most populated in the world
- Facebook is now the most visited site on the web surpassing Google
- Over half of all Facebook users access their account each day
Facebook has exploded onto the internet with the fastest growing user base in the world. Facebook can be utilized for both person and professional purposes but a great deal of any business’s success on Facebook will have to do with good Facebook Optimization (SEO) practices.
We provide advanced Facebook SEO (Facebook Optimization) services to help you better utilize Facebook to grow your business. Our Facebook SEO services will help provide you with:
Higher search engine rankings for your Facebook pages- Greater visibility and promotion for your Facebook pages
- Optimal advertising to Facebook users based on your targeted customer profiles
- Easy Facebook integration to your other social media properties (blogs, twitter, LinkedIn, etc.)
- Best practices on how to use your Facebook account and pages to help grow your busines
Our services include:
Set Up A Facebook Business Page
New account and Facebook business page creation includes a number of critical elements that will help you make the most of your Facebook presence online. This includes:
- Proper profile page setup and optimization
- Best practices for inviting and accepting friends
Facebook Page SEO – Setup, Optimization & Promotion
Facebook pages can be easily created for any business or service and are indexed in the search engines like Google, Yahoo, and Bing in much the same way that web pages on a website are (see example below). Because of this, there are a number of critical factors and strategies that should be followed to create a highly optimized and visible Facebook page in the search engines. These include:
- Naming, setup and optimization of your Facebook pages and content
- Growing your fan base to allow for unique and catchy page naming
- Promoting your page for your business both on and off line
- Facebook page textual inbound link building for better targeted search engine results
Targeted Facebook Advertising Strategy & Campaigns
Facebook advertising is different than any previous form of online adverting. Traditional Pay-Per-Click (PPC) advertising is based largely on keyword selection and geography and your ad is then displayed in a very small section with very limited text. Facebook ads also display on the user’s page but allow you to add an image to your advertisement and best of all, your user targeting demographics are much more dynamic.
When users create a Facebook account, they will provide information about themselves including their: location, age, sex, relationship status, likes and interests, education, and connections to other facebook people, groups and pages. As a result, Facebook allows you to advertise to people based on their user demographics. In short, if you have a target profile for your prospective clients, Facebook will now allow you to advertise directly to them through their website. We provide the following services to help businesses take advantage of this new dynamic form of advertising:
- New Facebook advertising campaign creation and setup
- Customer profiling to determine the optimal ad and demographics for your company’s targeted ads
- Optimal image creation and text selection for the higher conversion
Facebook Tips & Hints:
- Link Your Facebook page/s to your twitter account: http://www.facebook.com/twitter/
- Create a unique user name for your Facebook page (note: you need at least 25 fans to do this): http://www.facebook.com/username/
- Link your Facebook, Twitter & LinkedIn accounts through one service: http://www.ping.fm/
- App download to display your LinkedIn Public Profile on your Facebook Page (New Tab): http://www.facebook.com/applications/My_LinkedIn_Profile/6394109615
- Easy website to upload files and documents (if you don’t have a website to host them on) that you want to link to from your Facebook page (the youtube for documents online): http://www.scribd.com/
- Add Facebook widgets to your websites and blogs: http://www.facebook.com/facebook-widgets/
- Add a new customizable Facebook tab to your page (requires some rudimentary HMTL knowledge): http://www.facebook.com/apps/application.php?id=4949752878
- Provide RSS feeds from your blog to your Facebook page wall: http://www.facebook.com/apps/application.php?id=23798139265